WWE Alledgedly Used AI to Generate Video Package for El Grande Americano on Raw 6p4l5t

WWE allegedly used generative AI to produce a video package for El Grande Americano.

The new character (that is definitely not Chad Gable) was introduced on the March 24 episode of Monday Night Raw from Glasgow, Scotland.

AI-Generated Video Sparks WWE AI Controversy 18673t

The video package showed El Grande Americano’s supposed backstory, presenting him as a lucha libre star on par with legends like Blue Demon and Mil Mascaras.

The worldwide LUCHA sensation you've all been waiting to see is here on #WWERaw! pic.twitter.com/4xlbbKApeJ

— WWE (@WWE) March 24, 2025

According to the video, the wrestler – billed from the controversial “Gulf of America” – was blackballed by jealous rivals and disappeared from the industry before re-emerging in WWE.

Eagle-eyed viewers quickly noticed telltale signs of AI generation in the footage, such as distorted human hands with extra fingers.

This has led to some criticism on social media, with fans voicing concerns about WWE’s increasing reliance on artificial intelligence for content creation.

Meanwhile, others have argued that the use of AI is part of the joke from Gable, who is playing into his false character.

Political Controversy Over “Gulf of America” 5lt1x

The backlash wasn’t limited to the AI aspect of the video.

Many fans have also condemned WWE’s use of the term “Gulf of America” in El Grande Americano’s backstory.

The name stems from a recent executive order by WWE Hall of Famer and US President Donald Trump, instructing federal agencies to adopt the term instead of “Gulf of Mexico”.

The renaming has been met with controversy, with mapping services like Google Maps adjusting their labels depending on the ’s location.

Ernesto Ocampo of Super Luchas called the reference an “insult to both Mexican wrestling and Mexico,” criticising WWE’s apparent attempt to politicise the character’s origins.

El Grande Americano Unmasks Dragon Lee on Raw 1k50r

On Raw, Americano competed against Dragon Lee in a solid TV match, securing a victory by unmasking his opponent and applying an ankle lock – one of Gable’s signature moves.

El Grande Americano just UNMASKED Dragon Lee!#WWERaw pic.twitter.com/mClinMAbxX

— WWE (@WWE) March 24, 2025

While some fans enjoyed the spectacle, others expressed frustration over WWE’s creative choices, particularly the use of AI-generated elements in the character’s introduction.

William Beltran told wrestling journalist Dave Meltzer that while American audiences may have found the segment entertaining, many Latin American fans have criticised both the AI usage and the political implications of the storyline.